Our national tax preparation brand is looking for a Digital Ad Campaign Manager.
The Digital Ad Campaign Manager role requires a combination of strategic thinking, analytical, creative and communication skills. The successful candidate should have exceptional project management skills and thrive working cross-functionally with our internal franchisees and partners. He or she should have experience or knowledge about running Facebook, Adwords, and Adroll campaigns, along with other digital marketing initiatives.
A few of the key responsibilities will be:
Lead and manage direct response (focused on driving conversions) Facebook, Adwords, and Adroll ad campaigns from an assisted planning stage to completion at the direction of the VP of Marketing.
Assist in developing/brainstorming campaign creative assets
Monitor and optimize online campaigns
Have a fast-paced/go-getter mindset
Key measures of success:
Optimization of campaign click-thru rates, conversion rates, and bid management
Willingness to learn and grow
Tools we utilize:
Facebook, Adwords, Adroll, Twitter
Google Docs, Google Sheets
If you love working with people and have the proper knowledge to join our tech-forward innovative team, we’d love to talk with you!